| Identity and contact data | Name, phone, e-mail, delivery or service address. | Forms, account, order. |
| Order and transactions | Items, service details, delivery, status, payment ID. | Order interface, payment provider. |
| Account and support | Login, settings, requests, complaints, correspondence. | Account, support channels. |
| Technical and device data | IP, device, browser, logs, cookies, session events. | Website, cookies, security tools. |
| Marketing | Consent, channel, campaign reactions, unsubscribe record. | User choice, mailing systems. |