Concept
Project structure

Fresh-market
In the center of the market — trade counters with fruits and vegetables, farm dairy, meat, fish, spices, baked goods, savories, and delicacies. Our suppliers are farmers and small industries that grow and produce natural products in Kazakhstan.
The products that are sold over the counters and the people who sell them are similarly unique. They offer a variety of products produced in Kazakhstan at adequate prices — lower than supermarket prices — and exceptional freshness.
At the market, visitors can find food for every taste and assemble almost any grocery basket — there is no need to travel around the city anymore.

Food hall
There are bistros operating in the market, where you can have a tasty, interesting, and affordable meal. Cafes and food corners in the fusion cuisine concept complement the neat market rows. Here they cook tom yum, falafel and octopus, Armenian dolma, Moroccan tagine, burgers made of halal meat, tuna rolls, Vietnamese pho.
The absence of repetitive concepts allows to overcome internal competition: in one place you can try Russian, European, and Asian cuisine, seafood, seasonal smoothies and juice, desserts and pastries.

Things-to-do
The market is actively developing a gastronomic culture that unites people of different generations with different interests and preferences. Various events and gastronomic activities are organized to achieve that:
- culinary school
- international food days
- festivals and seasonal celebrations
- workshops
- tastings
Services. Delivery
For those who can't or don't want to go grocery shopping themselves, we are implementing a delivery system. This is an excellent solution for busy citizens when there is no possibility of running to the market in the morning, but they still want to get the freshest fruit and vegetables.
For customers who have already chosen all the products, but do not have the opportunity to take them home, there is a delivery station at the market: the courier will take the purchases to the specified address. No need to worry about the refrigerator and running around with heavy bags: you want to send groceries to your wife or deliver mom a parcel with delicacies — no problem.
Services. Cooking-point
The market and food hall merge in two ways:
- cafes buy products from suppliers at the market
- visitors can not only buy products at the market but also cook them on the spot
Services. Hub Club
Every visitor joins the buyers club and downloads the app. It allows:
- pay for purchases
- accumulate points and receive bonuses
- track discounts and the arrival of favorite products
- create shopping lists
- get entrance passes to private events